Dylan Smith, Video Growth Partner in Greensboro, NC. Documentary style video for manufacturers and contractors across the Triad, rooted in photojournalism, since 2019. 
We don't just shoot videos. We help you turn them into a predictable lead and revenue system.
We help Triad businesses
(Greensboro, Winston‑Salem, High Point + surrounding areas)
create strategic video content their customers genuinely relate to.
Our number one goal: Capture the relatability, joy, and excitement that turns viewers into loyal customers then turn those moments into a repeatable content engine for your business.
The Turning Point
We used to sell commercials. Good looking ones. Cinematic shots, perfect lighting, the kind of thing that plays well in a portfolio.
A client asked for one and we delivered something beautiful. It sat on their website, unused.
When they called back months later, we asked different questions. What is this video for. Who is watching it. What do you want them to do after they watch it.
Nothing about the camera work had failed. The video just did not have a job.
So we filmed again, and this time the work happened before the camera turned on. Who should be on camera, what to ask them, and what we needed to hear them say. Customers, employees, and the founder, in their own words, all of it pointed at something the business actually needed.
Within two months those videos helped close three deals.
That is the brand story video, and it is still the thing we make. It still looks good. The difference is that the look is no longer the point.
About With A Twist Media
Since 2019 we have filmed more than fifty projects for manufacturing plants, construction companies, and nonprofits across North Carolina. With A Twist Media is a video production company in Greensboro, NC, and what sets us apart is not the camera work. It is the discovery we do first, figuring out which video will actually move something in your business, whether that is closing sales, recruiting people, or winning bids.
Who we've helped
TRIAD AREA CLIENTS SERVED
Manufacturing & Industrial:
KPI Solutions / LT Apparel / The Flame Detector / Shield Security Doors / Enova USA / Equigas / Vitaflex LLC
Construction & Home Services:
Aspen Irrigation & Lighting / Winston Salem Builders Association / Quality Workx / AJ Builders / Benjamin Moore / Prism Paint / Top Roofing LLC / Wolfe Homes / Eddbuilds
Nonprofits & Community:
American Heart Association / Out of the Garden Project / Launch Greensboro / Go.Greensboro / Scouting America / LeRue Run / Yalik's African American Art & Cultural Movement
Also Serving:
Soccer.com / TravNow / Ethos Digital Lounge / Naturally Nectar / food and beverage brands, event venues, agencies, and coaches across the Triad
Based in Greensboro and serving the Triad. We also work with companies across the country when the project calls for it.
Not sure if we're the right fit? See who we work with.
Dylan Smith, owner of With A Twist Media, filming a documentary style video for a manufacturing client in Greensboro, NC
Meet Dylan Smith  
Owner & Video Growth Partner​​​​​​​ - With A Twist Media
Local Triad Roots  
Raised in Greensboro, NC. Eagle Scout. Associate degree in Photojournalism. Serving Triad businesses and beyond since 2019.
Why I Do This  
Growing up exploring the Triad, I photographed everything from nature, people, businesses. I became obsessed with capturing what makes people different and passionate about their work.  
Now I bring that curiosity to your business, meeting you where you work, learning your story, and creating videos that make customers say 
"I get them. I want to work with them too." 
Greensboro based, serving the entire Triad Area. Happy to travel for the right project.


FAQ
Do you travel outside the Triad? 
Yes. We are based in Greensboro and work across Winston Salem, High Point, Burlington, and the surrounding area. We have filmed as far as Asheville and Connecticut when the project called for it. Happy to come to you.
What kinds of businesses do you work with? 
Mostly manufacturers, general contractors, and nonprofits. We have also worked with food brands, event spaces, and product companies. The common thread is a business with something real to show that is hard to explain in words.
What does the first conversation look like? 
A short call about what your business is trying to accomplish. Not a pitch. We ask what the video is actually for, who needs to see it, and what should happen after they do. Sometimes that conversation ends with us saying video is not the answer yet
Tell us what your business does and what you are hoping a video will change. We will get back to you within one business day with a few questions or a time to talk.
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